How To Stay Inspired

How To Stay Inspired

If you’re a wedding photographer who only looks at wedding photography, your work is probably boring.

Harsh

I know!

If you’re guilty of this and I am pushing your buttons I apologise. I don’t want to rile you, I want to get you out of your rut!

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The fact of the matter is, if your work isn’t distinctive you’re always going to be competing on price!

There are so many photographers out there these days.

You need to stand out in order to be noticed.

Humans are so bombarded with imagery these days, it’s going to take something exceptional to make people stop and really look at your work.

Otherwise it will just come down to money.

Creativity needs to be nurtured and if you want to create exciting work and stay inspired you need to make time for this.

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  • Go to art galleries and look at work that is not of your genre
  • Go to bookshops and look at the art and photography section
  • Watch films and study how cinematographers use composition, light and colour
  • Hang out with interesting people who inspire you
  • Journal
  • Carry a book with you to scribble down ideas
  • Write lists of your favourite photographers and figure out why you love them
  • Drink in all the beautiful imagery that you possibly can
  • Diarise time in your schedule to inspire yourself – this is as much of a priority as eating properly

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  • Get enough sleep
  • Eat properly – A healthy body is a healthy mind
  • Meditate – this has been proven to improve stress, anxiety, EQ, creativity, empathy. If you battle you can use an app like Calm or Insight timer.
  • Get off your phone – Give yourself the time and space to day-dream. It has been proven that allowing your mind to wonder whilst walking or doing the ironing actually improves creativity. If you’re always on your phone whilst doing other things your brain doesn’t have the chance to access your creative ideas.
  • Exercise increases serotonin and endorphins, which improves mental help which will ultimately improve mind-set which will help you with negative thought patterns.
  • Read books
  • Shoot for free! In other words don’t only make work for clients. This is where you can play, experiment and grow.
  • If you’re feeling burnt out and uninspired take the day off, or even better take the weekend off, or better yet take a couple of weeks off. You only live once and having time and space away from your normal life will enable you to put things into perspective and hopefully inspire your creative heart.

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Be more present. Be more curious. Stop and smell the roses. The magic is always found in the moment!

Stop making excuses and just do it! You start by stilling the mind and then putting one foot in front of the other!

Top-South-African-Creative-Family-Portrait-Photographer-Jacki-Bruniquel

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The Art of Seeing

The Art of Seeing

People always ask me how I get such great reflection shots so I will let you into a little secret! It’s got something to do with opening your eyes and seeing what is right in front of you!

But let me tell you a story first

I’m was in the market for a new car and I saw a Honda on the road the other day that I had never noticed before and now I am seeing them EVERYWHERE!

I remember when my sister was pregnant, suddenly I was seeing pregnant people EVERYWHERE

Or when I got engaged and suddenly all I could see was engagement rings EVERYWHERE. (That relationship didn’t work out by the way, just in case you were wondering why I’m not wearing a ring now!)

When the brain is aware of something we notice them. It’s not like those things weren’t happening around me all of the time – I just never took note of them and so I didn’t see them!

In order to be a good photographer you really need to NOTICE things and this happens by being aware of them, being present, mindful and opening your eyes to the world around you! Even when you don’t have the camera on you, you should be watching the light and the way it behaves, seeing compositions or studying people to watch for emotion and moments. When your brain is aware of things you will improve your eye and therefore be able to react quicker when you have your camera in hand. This is called the art of seeing and it is something you should be working on all the time if you want to be a better photographer!

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I haven’t had a bridezilla in eight years

I haven’t had a bridezilla in eight years

I haven’t had a bridezilla in eight years, actually no I have had one but she wasn’t really my typical client!

Considering the fact that I have literally shot hundreds of weddings, this is a pretty amazing feat as when I go into certain photography forums I am often shocked at the amount of photographers having a huge moan about their clients online.

My Mom always taught me to never write anything down that could incriminate you or hurt someone’s feelings as once it’s down on paper or in cyber space you don’t really control over where it could land up.

I’ll be the first to put my hand up and say I’ve slipped up here and there but I don’t have the need to complain about my clients because they are awesome!

How did I do that?

Crystal Barn Destination Wedding in the Natal the Midlands shot by top South African Wedding Photographer Jacki Bruniquel

Step One

I’m unapologetically myself in my work and what I put out online. When people resonate with my work, they have already seen into a bit of my soul. If they connect with my photos, they are responding to the way that I see the world.

My clients are not choosing me because I am the cheap photographer. They choose me because they like my vision and the way that I express myself.

This means that there is a respect.

I have found that the more I charge the less hassle people give me. My clients trust me to deliver. A trustworthy reputation is earned over time.

So my advice is to only put up work that is YOU. Don’t put up work that you think people will like, or work that everyone else is making. Put out the work that you want to attract and make sure that you know what you are all about and who you want to work with.

Step Two

Before I even take on a client I always ask them to tell me their story.

This is the next step in forging a connection. The more information my clients give me about who they are and what they want, the better I can serve them. When people open up about who they are, then I am able to tap into their energy and so the bond begins to form. It is vital for me as an artist to be able to connect with my client’s heart space so that I can shoot from my heart. This is where I find my inspiration.

Step Three

I educate my clients about the way that I work and what I need from them. It is important for me to set the expectations. Failed expectations = the mother of all disappointments.

Step Four

When I shoot a wedding I am totally present and 100% there for my clients. Nothing else exists to me on their day.

Step Five

I am more than a photographer on the day of the wedding, I am there to serve my clients and give them an incredible experience. This means we will fetch them water if needed, find a headache pill if needed and calm frazzled nerves if need be. Many of my clients have in fact become friends after the wedding.

Step Six

I am upfront about how long it will take for the images to be ready and my attention to detail is razor sharp from the beginning to the end of the process as I am not shooting 45 weddings a year. I am only doing a maximum of 15, which means I can give every client the attention they deserve for the price they are paying.

Step Seven

Let’s face it my work is a bit offbeat. Yes I photograph the shoes and the décor and all those details if required, but my clients generally hire me because they want something more than an album of what their wedding looked like. I’m sure that is why I don’t attract the bridezillas. My clients are cut from the same cloth as me. We’re slightly offbeat and we love beautiful, bright images filled with creative soul. We love images that move us and tug at the heartstrings. We love images that are silly, humorous and painted with quirk. When people hire me because of me – I know that it’s going to be a special working relationship!

Check out my Facebook live where I talk about this topic.

Hurdhi Celebration with holi fight at the Ayoba Zimbali part of a five day hindu wedding shot by Top South African Wedding photographer Jacki Bruniquel

Thanks to all the wonderful couples who have graced my lens. I am so incredibly grateful to you all!

If you would like to learn more about how to attract the clients who resonate with you I still have a few spots free on my upcoming Unstuck Yourself Creative Photography workshops, which are happening in:

Jozi on the 5 + 6th June 2019 – Bookings close 30th May – Only 5 spots left!

Durban 26 + 27th June 2019 – Bookings close  25th May – Only 4 Spots left!

Click here for more information about my Unstuck Yourself Workshop.

I’m currently offering a “Friends Special” – where 2 friends booking will pay R8000 each for the two-day workshop as opposed to the R11.5K price.

Click here for  a bit more info about that.

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